Service – Privacy Policy

This Privacy Policy is effective as of February 16, 2015.

XiKO takes your privacy very seriously.

This Service Privacy Policy governs and details the main privacy principles we apply to the information we collect through our services.

About XiKO’s services

XiKO is a provider of data and semantic technology for advertising and marketing professionals. XiKO’s platform activates data, automates execution and optimize advertising interactions in order to deliver a greater technology to advertisers and a better experience to consumers.

We collect information via cookies placed on your browser.

Data collection on behalf of our clients

In the course of delivering its services, XiKO does not collect your personal information. We only collect non-personally identifiable information about you for the construction of our data, which is use by advertising professionals.

This non-personally identifiable information includes data related to the pages you viewed on our partners website and the content you read on the pages you visited.

Therefore:

  • We do not store your IP address for targeting purposes.
  • We do not collect hardware-based identifiers.
  • We do not know who you are.
  • We do not know your address, your place of work, your date of birth, your email address, your phone number, your political opinion, your health situation, etc.

About Cookies and pixel tags

What are cookies?

A cookie is a small text file stored on a user’s computer for record-keeping purposes. XiKO’s cookies are used to run our technology as they enable us to track and target the interests of our users to enhance the experience on our partners’ websites. They remain on your hard drive for an extended period of time. You can remove them by following the advices provided in your internet browser’s help file.

What are pixel tags?

A pixel tag (also known as a web beacon) is an industry-standard, a JavaScript snippet that is placed in a website.

Our partners’ advertisements are displayed on many websites, also known as “publishers.” These publishers may also place cookies on your browser. These cookies are there so that the publishers recognize that XiKO has information available for your browser.

XiKO doesn’t use these cookies to personally identify you in any way, and these cookies in no way damage your system or files. Cookies help enhance your experience on the web by delivering more relevant messages to you.

Data Retention – How long is data stored?

We retain the anonymous data that we collect for up to 12 months from the date of collection. Our cookies expire 12 months after they are last updated.

If you do not want the benefits of targeted advertising, there is a simple procedure that allows you to deny this feature. In order to “opt out” of the benefits of targeted advertising, you may click on the Opt-out button :

Please note that if you delete, block, or otherwise restrict cookies, or if you use a different computer or internet browser, you may need to renew your opt-out choice.

If you have opted out and wish to opt back in you may use the cookie settings in your browser to clear the XiKO opt out cookie. If you have questions, please contact us at contact [at] xiko.fr.

Do Not Track Policy

Some Web browsers incorporate a “Do Not Track” feature that signals to websites that you visit that you do not want to have your online activity tracked.

At XiKO, we support “Do Not Track” because we think it’s really important that you have a simple way to control how your info gets used.