XIKO collects anonymous data regarding consumers interests or intentions and packages them into smart audience data segments. By tracking what each visitor reads, advertisers can target more effectively customers who have expressed interest in their products or sector.
We offer different contextual segments such as Automobile, Baby Goods or behavioral segments such as consumer interest or buying intention.
We also deliver refine sub-segments that solve any type of marketing or advertising challenge. You can take a look at our pre-packaged segments here.